{"product_id":"phlomis-purpurea-69771","title":"PHLOMIS PURPUREA","description":"\u003cp\u003e\u003cem\u003ePhlomis purpurea\u003c\/em\u003e, nota anche come \u003cstrong\u003esalvia di Gerusalemme\u003c\/strong\u003e, una \u003cstrong\u003eperenne sempreverde mediterranea\u003c\/strong\u003e apprezzata per il suo \u003cstrong\u003efogliame vellutato grigio-argento\u003c\/strong\u003e e i \u003cstrong\u003efiori rosa-lilla\u003c\/strong\u003e disposti in verticilli decorativi.\u003c\/p\u003e\r\n\r\n\u003cp\u003eClassificazione scientifica\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFamiglia\u003c\/strong\u003e: Lamiaceae\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eGenere\u003c\/strong\u003e: \u003cem\u003ePhlomis\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecie\u003c\/strong\u003e: \u003cem\u003ePhlomis purpurea\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOrigine\u003c\/strong\u003e: Penisola Iberica e Nord Africa\u003c\/p\u003e\r\n\r\n\u003cp\u003eDescrizione\u003c\/p\u003e\r\n\r\n\u003cp\u003eArbusto \u003cstrong\u003esempreverde e suffruticoso\u003c\/strong\u003e, con \u003cstrong\u003eportamento cespuglioso e compatto\u003c\/strong\u003e, alto fino a \u003cstrong\u003e100–150 cm\u003c\/strong\u003e e largo altrettanto. Le foglie sono \u003cstrong\u003elanceolate, grigio-verdi, tomentose\u003c\/strong\u003e, con aspetto vellutato e margini leggermente crenulati. I \u003cstrong\u003efusti sono eretti e ramificati\u003c\/strong\u003e, lignificati alla base.\u003c\/p\u003e\r\n\r\n\u003cp\u003eFioritura\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003ePeriodo\u003c\/strong\u003e: da \u003cstrong\u003eaprile a giugno\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eInfiorescenze\u003c\/strong\u003e: \u003cstrong\u003everticilli di fiori tubulosi rosa-lilla\u003c\/strong\u003e, disposti lungo gli steli\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAttrattiva\u003c\/strong\u003e: molto amata da \u003cstrong\u003eapi e farfalle\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003eColtivazione\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEsposizione\u003c\/strong\u003e: \u003cstrong\u003epieno sole\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eTerreno\u003c\/strong\u003e: \u003cstrong\u003epovero, sabbioso o ghiaioso\u003c\/strong\u003e, ben drenato; tollera anche suoli calcarei\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eIrrigazione\u003c\/strong\u003e: minima; \u003cstrong\u003eeccellente resistenza alla siccità\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eRusticità\u003c\/strong\u003e: \u003cstrong\u003efino a –10 °C\u003c\/strong\u003e; in zone fredde va protetta con pacciamatura\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003ePotatura\u003c\/strong\u003e: dopo la fioritura per stimolare nuovi germogli e mantenere la forma\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eMoltiplicazione\u003c\/strong\u003e: per \u003cstrong\u003etalea semilegnosa\u003c\/strong\u003e o \u003cstrong\u003eseme\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003eUsi\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOrnamentale\u003c\/strong\u003e: perfetta per \u003cstrong\u003egiardini mediterranei, xeriscaping, bordure soleggiate\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eIn vaso\u003c\/strong\u003e: adatta a \u003cstrong\u003econtenitori ampi e ben drenati\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003ePaesaggistico\u003c\/strong\u003e: ideale accanto a \u003cstrong\u003elavande, cisti, salvie, rosmarini\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003eCuriosità\u003c\/p\u003e\r\n\r\n\u003cp\u003eI fiori contengono \u003cstrong\u003enettare dolce\u003c\/strong\u003e, che può essere succhiato come una caramella\u003c\/p\u003e\r\n\r\n\u003cp\u003eLe foglie erano usate tradizionalmente come \u003cstrong\u003espugne vegetali\u003c\/strong\u003e o \u003cstrong\u003esostituti del tabacco\u003c\/strong\u003e\u003c\/p\u003e","brand":"Vivaio Aumenta","offers":[{"title":"Default Title","offer_id":57708367380854,"sku":"69771","price":15.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/8043\/8390\/files\/5eca591a324e6f69a8c2759545e66d7c.jpg?v=1776609530","url":"https:\/\/shop.vivaioaumenta.it\/products\/phlomis-purpurea-69771","provider":"Vivaio Aumenta","version":"1.0","type":"link"}